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我国出版发行上市公司社会责任履行评价及推进对策

发表时间:2021/2/4 11:25:05  浏览次数:389  
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  要:从股东、员工、债权人、供应商、政府、社区与读者六个维度,采用因子分析和层次分析法,分析和评价了我国14家出版上市公司的社会责任履行状况。结果表明,国有绝对控股的出版上市公司社会责任履行水平较高,但出版上市公司中存在着对利益相关者各方责任履行重视程度不一、民营出版上市公司对政府和社区与读者的责任履行水平较低、公司绩效严重影响社会责任履行等问题。最后,针对存在问题及出版业特征,提出了推动我国出版上市公司积极履行社会责任的对策。

关键词:出版上市公司;社会责任;评价指标体系;对策

 

The Evaluative and Promotive Countermeasures of Social Responsibility

 Performance of Listed Publishing Companies inChina

                

要:从股东、员工、债权人、供应商、政府、社区与读者六个维度,采用因子分析和层次分析法,分析和评价了我国14家出版上市公司的社会责任履行状况。结果表明,国有绝对控股的出版上市公司社会责任履行水平较高,但出版上市公司中存在着对利益相关者各方责任履行重视程度不一、民营出版上市公司对政府和社区与读者的责任履行水平较低、公司绩效严重影响社会责任履行等问题。最后,针对存在问题及出版业特征,提出了推动我国出版上市公司积极履行社会责任的对策。

Abstract: From the six dimensions of shareholders, employees, creditors, suppliers, the government, the community and readers and by using the methods of factor analysis and hierarchical analysis, the paper analyzes and assesses the performance of social responsibility by 14 listed publishing companies inChina. The findings show on one hand the higher level of social commitment by the share-controlling state companies and on the other hand diverse degrees of commitment to different interested parties, lower levels of commitment to the government, community and readers by private companies, and the severe impact of the corporate performance on the fulfillment of social responsibility. Finally, in view of the existing problems and the characteristics of the publishing industry, countermeasures are put forward to promote the active performance of social responsibility by the listed publishers inChina.

Key words: listed publishing corporation; social responsibility; evaluation index system; countermeasure



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